Sterling was contracted by a large health care product corporation, with annual revenue of $32 billion, to assist them in generating ideas and supporting projects to reduce cost and increase profit across one of their division’s product lines. This division is focused on the development of diagnostic and toxicological test platforms and products used in virtually all health care environments.
A major industry acquisition several years prior presented a clear need for product consolidations, optimized synergy, and new economies of scale to improve the division’s profitability. Within their global purview, a Sterling team of three engineers was invited to attend an ideation workshop in Richmond, Virginia, for domestic toxicology products.
A team of two Sterling engineers was part of a second ideation workshop in Hangzhou, China to work on infectious disease products manufactured and marketed in China, Korea, Japan, and Africa. The two multi-day workshops were intended to generate ideas that would be further vetted and prioritized into action plans and projects.