What Top Talent is Seeking.

The hiring process has undergone significant changes in recent years, with new technologies and practices emerging to help find and attract top talent. Here are the top hiring trends shaping the job market today.

Diversity, Equity, and Inclusion (DEI)

Diversity, Equity, and Inclusion are no longer just buzzwords in hiring. They are essential for companies that want to stay competitive in today’s global marketplace. As a result, employers are actively seeking candidates from diverse backgrounds and creating inclusive workplaces that support all employees. DEI helps companies to achieve better business outcomes, reflect their communities, foster creativity and innovation, attract and retain top talent, and ensure compliance and risk management.

Employer Branding

Employer branding has become a key focus for companies attracting top talent. It refers to creating and promoting an organization’s reputation and identity as an employer. This involves crafting a unique brand image that communicates the company’s values, culture, and experience to prospective and current employees.

Employer branding can involve a variety of tactics, such as creating an engaging careers website, showcasing employee testimonials and success stories, offering attractive benefits and perks, and engaging with candidates and employees on social media. A strong employer brand can help employers differentiate themselves from competitors and attract candidates who align with their values and culture.


Flexible work arrangements have become increasingly popular, with many companies offering remote work options, flexible schedules, and job-sharing opportunities. These arrangements can help employers attract candidates who value work-life balance and may need help to commit to a traditional 9-to-5 job.

In a recent Sterling LinkedIn survey, 37% of respondents feel full-time remote work is the most attractive non-traditional benefit.

Skills-Based Hiring

Employers are shifting away from traditional hiring methods that rely solely on a candidate’s education and experience. Instead, they emphasize skills and competencies, which can be assessed through online tests, simulations, and other tools.

This approach is beneficial for identifying candidates with non-traditional backgrounds or who have gained relevant skills through alternative paths such as self-learning, apprenticeships, or volunteer work.

Sterling LinkedIn Survey

Continuous Learning and Development

In today’s fast-paced job market, continuous learning and development have become critical for employees to stay competitive. As a result, employers are investing in training and development programs to help employees acquire new skills and stay up-to-date on industry trends. Providing opportunities for employees to learn and develop new skills and knowledge can increase their engagement and job satisfaction. This, in turn, can lead to improved retention rates and reduced turnover.

Employee Experience

Employee experience has become a top priority for employers looking to attract and retain top talent. Companies are investing in perks and benefits, such as wellness programs, on-site childcare, and flexible work arrangements, to create a positive and engaging work environment. Employees who have a positive experience at work are more engaged and motivated, which can lead to improved productivity and performance. This can help companies achieve better business outcomes and remain competitive.

In conclusion, the job market is constantly evolving, and these trends in hiring are shaping the way employers find and attract top talent. By embracing new technologies and practices and creating a culture that supports diversity, flexibility, and continuous learning, employers can stay competitive and attract the best candidates for their organizations.

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